Tracked Events

The following events are tracked by default by the BankingBridge Embed:

Lead Workflow

• lead_workflow_loaded
• local_storage_blocked
• lead_workflow_started
• progress_twentyFivePercent
• progress_fiftyPercent
• progress_seventyFivePercent
• lead_workflow_completed
• pricing_empty
• pricing_shown
• lead_captured
• apply_now_clicked
• fees_click
• validation_initiated
• lead_capture_error
• validation_submitted
• validation_success
• validation_error

Rate Table

• rate_table_loaded
• update_button_clicked
• next_button_clicked
• workflow_button_clicked
• lead_captured
• subscribe_switch_clicked
• apply_now_clicked
• loan_summary_pdf

Contact Form

• contact_form_loaded
• lead_captured

Rate Dashboard

• dashboard_first_visit
• dashboard_pageview
• dashboard_update
• unsubscribed
• stale_unsubscribed
• deleted
• reactivated
• email_bounced
• rate_alert_email_sent
• rate_alert_email_open
• rate_alert_email_clicked
• intro_email_sent
• intro_email_opened
• intro_email_clicked
• unsubscribe_link_clicked
• unsubscribe_param_passed
• apply_now_clicked
• loan_summary_pdf
• dashboard_contact
• lead_status_unsubscribe
• api_unsubscribe
• chat_loaded
• chat_opened

SMS Text

• dashboard_link_clicked
• calendar_link_clicked
• application_link_clicked
• summary_sent
• scheduled_call
• followup_sent
• calendar_confirmed

Listening for Events

In addition to sending events to Google Analytics and GTM, the Embed emits events to the parent page.

Example of adding Event Listener in the parent page:

JavaScript

document.addEventListener('bbEvent', (e) => {
  if(e.detail && e.detail.action=="lead_captured"){
    console.log("A " + e.detail.category + " lead was captured inside the Embed!")
  }
});